Independent reproduction of ICML 2026 paper UflglraWRa — The (Marginal) Value
of a Search Ad: An Online Causal Framework for Repeated Second-price Auctions
(Wen, Hu, Han, Yao, Zhou), arXiv:2605.01756.
No official code was released; this is a clean-room re-implementation of the paper's
model (Section 2), the interval-splitting HOB estimator (Section 3), the causal
IPW + UCB bidding algorithm (Algorithm 1′, Section 5), and… See the full description on the dataset page:
https://huggingface.co/datasets/kpshinnik/repro-spa-search-ad-bundle.
